Business service outsourcing remains a critical tool for companies to manage specialized or technical, point-solution needs. These companies have different business models and attributes, including being capital-efficient, having human capital as their main asset and often leveraging technology to be more efficient and enable scale. Carleton McKenna & Co. understands these dynamics and as business owners, managers, seasoned investors and board members, our professionals have first-hand experience with the multi-layered, complex and often stressful situations businesses face when considering and executing a transition.  Importantly, we understand the ROI-based sales and marketing model because we are business service providers ourselves. Our experience encompasses the following B2B service segments: